Nothing "Common" About 24 Central's Media

In conjunction with Boo Media, Property Media Managers, iMedia recently flighted a full media campaign at 24 Central, Sandton, Johannesburg. The campaign was none other than the new Cell C/Red Bull Mobile initiative. 24 Central have brought to life the brand in the form of numerous platforms including contra visions, vinyls and billboards at the property.

iMedia allows a brands’ personality to awaken by offering mall media management services and advertising platforms that provide essential brand communication and income. The company acknowledges that it is fundamental to differentiate malls and create sustainable advertising revenue and to do so require meticulous, effective media management. By applying industry insight and knowledge, iMedia set out to deliver exceptional media and communication solutions for shopping centres.

The Property Media Managers offer convenient and experienced services that include the sale of advertising space in and around a mall, activation and promotional space management, signage, vinyl, website design and all in-centre communication. They aim to offer fresh, all-embracing deliverables specific to a property’s needs and embark on the promise to deliver innovative, exciting platforms and strategies for a mall.

iMedia are cutting edge in media management.

Contact iMedia to find out how your mall could benefit from an effective media management approach.